Last updated: 23 September 2026

Sales Fundas (“we”, “us”, “our”) operates salesfundas.com and provides B2B sales consulting, fractional sales leadership, and corporate sales training services led by Jayant Kelkar (“Sales Fundas”, “the Company”), based in Pune, Maharashtra, India. This Privacy Policy explains how we collect, use, store, and protect personal data when you visit this website or use our forms, in accordance with India’s Digital Personal Data Protection Act, 2023 (“DPDP Act”) and applicable Information Technology rules.

1. What Personal Data We Collect

We collect personal data (“Personal Data”) that you voluntarily provide when you:

Submit a contact, sales audit, diagnostic call, or lead-magnet form (typically: name, company name, work email, phone number, job title, and details about your sales challenge)
Book a call through our scheduling tool
Sign up to receive a resource, guide, or newsletter
Make a payment for a paid service (billing name, contact details, and transaction reference via our payment gateway — we do not store full card or UPI credentials ourselves)
Contact us by email, WhatsApp, or phone directly

We also automatically collect limited technical data through cookies and analytics tools when you browse the site — see Section 5.

2. Why We Collect It (Purpose)

We process your Personal Data only for the purpose you provided it, specifically to:

Respond to enquiries and schedule diagnostic or sales audit calls
Deliver the resource, report, or content you requested
Provide, administer, and invoice our consulting, fractional leadership, and training services
Send you relevant follow-up communication about your enquiry or engagement (you may opt out at any time)
Improve our website and service offering
Meet legal, accounting, or regulatory obligations

We do not sell your Personal Data, and we do not use it for any purpose beyond what is reasonably connected to why you provided it, as required under the DPDP Act’s purpose-limitation principle.

3. Legal Basis and Consent

We process your Personal Data on the basis of your consent, given at the point you submit a form, book a call, or otherwise share your details with us. You may withdraw consent at any time by emailing jayant@salesfundas.com; this will not affect the lawfulness of processing carried out before withdrawal, and may mean we can no longer provide a service that depends on that data.

4. How We Store and Share Your Data

Your data is stored on secure servers and within the tools we use to run this business, which may include our website host, CRM and marketing automation platform, form and lead-integration tools, email delivery service, video/scheduling tools, and payment gateway. Some of these providers may process data on servers located outside India; where this happens, we take reasonable steps to ensure they provide an adequate standard of data protection.

We do not share your Personal Data with third parties for their own marketing purposes. We may share limited data with:

Service providers who process data strictly on our behalf (hosting, CRM, email, payments, analytics)
Professional advisors (accountant, legal counsel) where necessary
Authorities, where required by law or a valid legal process

5. Cookies and Analytics

We use cookies and similar technologies, including Google Analytics (GA4) and Microsoft Clarity, to understand how visitors use this site and to improve it. These tools may collect information such as your IP address, browser type, pages visited, and time spent on the site. You can disable cookies in your browser settings, though some site features may not work correctly as a result.

6. Data Retention

We retain Personal Data only for as long as reasonably necessary to fulfil the purpose it was collected for, to provide ongoing services to existing clients, or to meet legal and accounting requirements — after which it is securely deleted or anonymised.

7. Your Rights as a Data Principal

Under the DPDP Act, you have the right to:

Access a summary of the Personal Data we hold about you
Request correction or completion of inaccurate or incomplete data
Request erasure of your Personal Data, unless we are required to retain it for legal reasons
Withdraw consent at any time
Nominate another individual to exercise these rights on your behalf in the event of death or incapacity
Lodge a grievance with our Grievance Officer (below), and subsequently with the Data Protection Board of India if unresolved

To exercise any of these rights, email jayant@salesfundas.com with your request. We will respond within a reasonable time and in line with our obligations under the DPDP Act.

8. Grievance Officer

For any questions, concerns, or complaints about how your Personal Data is handled, please contact:

Jayant Kelkar
Sales Fundas, Pune, Maharashtra, India
Email: jayant@salesfundas.com

9. Data Security

We use reasonable technical and organisational measures — including access controls, encrypted connections (HTTPS), and secure hosting — to protect your Personal Data against unauthorised access, alteration, disclosure, or destruction. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Children’s Data

Our services are directed at business professionals and are not intended for individuals under the age of 18. We do not knowingly collect Personal Data from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or in applicable law. The “Last updated” date at the top of this page will indicate when changes were last made. We encourage you to review this page periodically.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us via our Contact page or email jayant@salesfundas.com.