Leadership Is Not a Rank; It Is a Responsibility We often confuse noise with signal. In the rush to meet quarterly targets, we look for
The Trap of the "Hero Founder" Here is the brutal truth about your startup. You are the best salesperson your company will ever have. Nobody
If your sales team is missing targets, your first instinct might be to fire the underperformers or hire a “star” VP. Stop. In our experience
If you are an Indian startup looking to professionalize your sales without burning cash, Zoho CRM (for local support and customizability) and HubSpot (for ease
You have built a product that works. The code is elegant, the features are robust, and the few customers you do have love it. But
It is a tale as old as business itself: The War Between Sales and Marketing. Marketing says, “We sent you 500 leads this month! Why
You view your product as a machine. It has inputs. It has processes. It creates reliable outputs. It makes sense. It’s engineering. But then you
The statistic is staggering: 87% of sales training information is forgotten within 30 days. Imagine investing thousands of dollars and hundreds of hours into a
Pune is noisy. The traffic in Hinjewadi is relentless. The coding talent in Baner is world-class. But inside many of the city’s most promising SaaS
